Datum Creative Media Acquires Barley Agency to Strengthen Multi-Channel Marketing and Print Services
In an exciting new chapter, Datum Creative Media, the leading marketing and print agency based in Cuffley, Hertfordshire, is thrilled to announce the acquisition of Barley Agency. This strategic acquisition marks a significant milestone for Datum as it continues to expand its comprehensive suite of creative, print, and digital services. Barley Agency, known for its innovative design and customer-centric approach, will now operate under the Datum Creative Media umbrella, bringing an even broader range of expertise and capabilities to clients across the UK.
Strengthening Studio Services with Barley Agency’s Expertise
Datum Creative Media has long been recognised for its dedication to delivering top-tier marketing and print solutions that build brands, shift perceptions, and nurture lasting client relationships. The acquisition of Barley Agency enhances this mission by integrating Barley’s unique strengths into Datum’s already robust service offerings.
Scott Pearce, Managing Partner of Datum Creative Media, expressed his enthusiasm for the acquisition, stating, “Bringing Barley into the Datum family expands and enhances our offering. The additional resource allows us to deepen relationships and deliver a rapid turnaround of premium marketing, design, and print solutions across multiple platforms.”
This acquisition is a strategic move designed to bolster Datum’s studio services, ensuring that the agency remains at the forefront of the ever-evolving marketing landscape. With Barley’s team on board, Datum is well-positioned to meet the growing demands of its clients, providing a seamless, multi-channel experience that leverages both traditional and digital marketing strategies.
Enhancing Client Offerings Through Collaboration
One of the most exciting aspects of this acquisition is the opportunity for collaboration between Datum and Barley’s teams. The synergy between the two agencies is evident, with both sharing a commitment to exceptional client service and innovative solutions. Mark Gamble, Managing Partner of Datum Creative Media, highlighted this synergy, stating, “Our ambition was to bolster creative services and web development at Datum whilst never compromising on client service. Barley’s customer-focused ethos meant there was an obvious synergy for us. We’re really looking forward to embedding the team and working together to exceed client expectations.”
Barley’s impressive client roster, which includes well-known brands such as Allan & Bartram, Citycom, The British Stunt Register, and a wide range of both public and private schools within the UK, speaks to the agency’s ability to deliver high-quality creative solutions. These clients, along with others across Hertfordshire and the UK, will now benefit from the expanded resources and capabilities offered by Datum Creative Media.
A Strategic Move for Long-Term Growth
The acquisition of Barley Agency is part of Datum Creative Media’s ongoing strategy to offer a full-service, highly effective multi-channel proposition to its clients. By integrating Barley’s expertise in creative services and web development, Datum is poised to offer even more comprehensive solutions that drive brand growth and enhance customer engagement.
This move underscores Datum’s commitment to evolving with the needs of its clients, ensuring that they have access to the latest in marketing, design, and print technologies. The addition of Barley’s team will enable Datum to offer faster turnaround times, more innovative design concepts, and a wider range of services, all under one roof.
Looking Ahead: The Future of Datum Creative Media
As Datum Creative Media welcomes Barley Agency into the fold, the future looks bright for both the agency and its clients. The expanded team, combined with enhanced resources and a shared vision for excellence, will undoubtedly lead to new and exciting opportunities.
Clients can look forward to a seamless transition, with the same high level of service they have come to expect from both Datum and Barley. The integration of Barley’s team into Datum’s operations will be smooth, with both agencies working closely together to ensure that all client needs are met and exceeded.
In conclusion, the acquisition of Barley Agency by Datum Creative Media represents a bold step forward in the agency’s mission to provide top-tier marketing and print solutions. With this strategic move, Datum is better equipped than ever to deliver results that not only meet but exceed client expectations, solidifying its position as a leader in the industry.
