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Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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From Clicks to Clients: The SEO Strategies That Deliver Real ROI

In an increasingly competitive digital landscape, many businesses are funnelling time and resources into SEO — but not all see the returns they expect. At Datum, we know that getting more traffic isn’t enough. What matters is converting that traffic…

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Breathe New Life Into Your Website — Without Starting From Scratch

Your website is often the first impression your business makes. But in a fast-moving digital world, even the most well-built websites can start to feel tired, outdated or misaligned with your evolving brand. That doesn’t always mean it’s time for…

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Vineyard Vibes in the City: Datum’s Festival Activation for MDCV

Taste of London – A Celebration of Food, Wine and Imagination Every summer, Regent’s Park in London transforms into a culinary wonderland for Taste of London. This year, MDCV set out to showcase two of their exceptional wine brands –…

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Luxury Brand Activation: Taylors Port at The Mitre Hotel by Datum

Creating immersive, on-brand environments is something Datum thrives on, especially when heritage and luxury intersect. When Taylors Port approached us to completely reimagine the bar and restaurant spaces at the prestigious Mitre Hotel in Hampton Court, we knew this would…

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Your Local Creative Agency in Hertfordshire One Team, Endless Possibilities

At Datum, we believe in the power of collaboration, creativity, and community. Based in the heart of Hertfordshire, our full-service creative agency partners with local businesses to bring brands to life across Creative, Print and Digital services. We’re not just…

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SEO Simplified Separating Fact from Fiction for Better Rankings

In a world awash with conflicting digital advice, search engine optimisation (SEO) remains one of the most misunderstood – yet crucial – aspects of online success. For many schools and commercial organisations, SEO can feel like a maze of ever-changing…

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Professional Printing Services for Independent Schools UK – Elevating Communication and Identity

In the competitive landscape of independent education, a school’s brand, communication, and professionalism are integral to maintaining strong relationships with parents, attracting prospective families, and standing out from the crowd. At Datum, we understand that independent schools need more than…

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Event Season is Coming Are Your Print and Stand Assets Ready

As summer approaches and autumn trade shows loom, businesses and schools alike start gearing up for one of the busiest stretches of the calendar year: event season. Whether you’re preparing for an industry exhibition, a corporate conference, or an education…

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The Importance of School Magazines More Than Just Pages

School magazines are often seen as an optional extra, a nice-to-have project that surfaces once a year—if time and resources allow. However, their impact goes far beyond the printed page. The importance of school magazines lies not just in what…

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PPC, SEO & ChatGPT: The New Digital Trinity for Smarter Marketing

In today’s fast-evolving digital world, the way people search for products and services is changing rapidly. Gone are the days when a quick Google search was the only route to discovering businesses online. Now, AI-powered platforms like ChatGPT are emerging…

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Affordable Print Marketing for Schools: Big Brand Quality, Small School Budgets

When it comes to promoting schools, marketing is often viewed as a luxury rather than a necessity. Budgets are tight, resources are stretched, and external support is frequently perceived as out of reach. However, effective marketing is crucial to building…

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Brochure Design Inspiration: Elevate Your Brand Online and in Print

In today’s fast-moving, digital-first world, it’s easy to underestimate the power of a well-designed brochure. Yet when done right, brochures remain one of the most effective tools for conveying your brand’s story, showcasing your services, and leaving a lasting impression….

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