At Datum, we believe in the power of collaboration, creativity, and community. Based in the heart of Hertfordshire, our full-service creative agency partners with local businesses to bring brands to life across Creative, Print and Digital services. We’re not just…
In a world awash with conflicting digital advice, search engine optimisation (SEO) remains one of the most misunderstood – yet crucial – aspects of online success. For many schools and commercial organisations, SEO can feel like a maze of ever-changing…
In the competitive landscape of independent education, a school’s brand, communication, and professionalism are integral to maintaining strong relationships with parents, attracting prospective families, and standing out from the crowd. At Datum, we understand that independent schools need more than…
As summer approaches and autumn trade shows loom, businesses and schools alike start gearing up for one of the busiest stretches of the calendar year: event season. Whether you’re preparing for an industry exhibition, a corporate conference, or an education…
School magazines are often seen as an optional extra, a nice-to-have project that surfaces once a year—if time and resources allow. However, their impact goes far beyond the printed page. The importance of school magazines lies not just in what…
In today’s fast-evolving digital world, the way people search for products and services is changing rapidly. Gone are the days when a quick Google search was the only route to discovering businesses online. Now, AI-powered platforms like ChatGPT are emerging…
When it comes to promoting schools, marketing is often viewed as a luxury rather than a necessity. Budgets are tight, resources are stretched, and external support is frequently perceived as out of reach. However, effective marketing is crucial to building…
In today’s fast-moving, digital-first world, it’s easy to underestimate the power of a well-designed brochure. Yet when done right, brochures remain one of the most effective tools for conveying your brand’s story, showcasing your services, and leaving a lasting impression….
Introduction In the fast-moving world of digital marketing, keeping pace with ever-evolving platforms, algorithms and customer behaviour is a challenge. Whether you’re a business owner, marketing manager, or part of a school or trust looking to increase enrolment or stakeholder…
In today’s fast-paced commercial and educational environments, print needs are often diverse, frequent, and integral to day-to-day operations. From marketing collateral and event materials to branded stationery and internal documentation, keeping on top of all print requirements can become a…
In today’s fast-moving digital world, staying connected to your customers is more crucial than ever. Email marketing remains one of the most effective tools for nurturing leads, driving conversions, and building long-term relationships. But, like any good tool, it needs…
In an increasingly digital-first world, marketing doesn’t have to break the bank. For businesses and educational institutions alike, there are countless ways to build awareness, drive engagement, and grow your brand organically. Welcome to your free guide to free marketing:…
