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Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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Canva vs Adobe Express: Which is Best for Your Creative Needs?

When it comes to creating impactful designs for social media marketing or other digital marketing strategies, two names often stand out: Canva and Adobe Express. Both platforms have revolutionised the way businesses and individuals approach design work, offering easy-to-use tools…

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Design Inspiration: 10 Must-Follow TikTok Creators for Graphic Designers

Introduction: Finding Creative Inspiration Everywhere In the ever-evolving world of graphic design, staying ahead of trends and refining your craft requires constant inspiration. Whether it’s delving into books, trade publications, or exploring creative works online, the search for new ideas…

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Rebranding: When Is It Time and What Are the Key Steps?

In the ever-evolving landscape of business and education, a brand is more than just a logo or a tagline; it’s the essence of who you are, what you represent, and how your audience perceives you. Whether you’re a business looking…

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The LinkedIn Advantage: Enhancing Your Search Ads Strategy

Introduction In today’s competitive digital marketing landscape, generating quality leads is more challenging than ever. Businesses are increasingly combining search advertising with LinkedIn audience targeting to refine their strategies and drive superior results. This blog will explore how leveraging LinkedIn’s…

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Plan. Execute. Succeed: Partner with Datum to Achieve Your 2025 Goals

As the new year begins, businesses are buzzing with fresh energy, eager to set new goals and implement strategies for success. Whether you’re looking to refresh your branding, enhance your digital presence, or deliver impactful print campaigns, Datum is here…

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End-of-Year School Memory Books: A Lasting Keepsake for Students and Parents

As the academic year draws to a close, schools often reflect on the incredible moments that shaped the past year. From school trips and sports days to classroom achievements and creative projects, every milestone deserves to be celebrated and remembered….

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Shining Bright: BIFA 2024 Lights Up a Stunning New Venue

For the British Independent Film Awards (BIFA), 2024 marked a new chapter in an already extraordinary story. Held at the iconic Roundhouse in Camden, this year’s event was a dazzling celebration of the best in British independent cinema. Datum was…

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Effortless Lead Generation: Automated Campaigns That Work for You

Generating high-quality leads is essential for any business, but it’s not always easy to manage alongside your daily operations. That’s why Datum offers a smarter solution—fully automated campaigns that help you reach, engage, and convert leads with minimal effort. From…

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Essential WordPress Plugins for 2025: Boost SEO, Speed, and Security

Running a successful WordPress website means more than just a stunning design—it’s about functionality, performance, and security. With thousands of plugins available, finding the ones that truly make a difference can be overwhelming. That’s why we’ve compiled this list of…

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2025 Marketing Trends: How to Stay Ahead of the Curve

The marketing landscape is evolving faster than ever, with new technologies, consumer behaviours, and strategies emerging daily. As we step into 2025, businesses must embrace these changes to remain competitive. In this blog, we explore the top marketing trends for…

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Eco-Friendly, Personalised, and Digital: Christmas Card Options for Your Business

In an increasingly digital world, where communication is often reduced to emails and social media posts, sending Christmas cards remains a heartfelt and effective way for businesses to connect with clients. Whether physical or digital, a well-thought-out Christmas card can…

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One Look, Many Channels: The Need for Consistent Branding

Introduction In today’s competitive marketplace, consistency in branding is crucial to building trust, recognition, and loyalty. A unified brand image across all channels strengthens your presence and makes your business instantly recognisable. Achieving this requires carefully developed brand guidelines that…

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