The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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Ethical Marketing in Education: Balancing Compliance and Creativity in the Digital Age

In the digital age, where marketing platforms and channels are constantly evolving, schools face the challenge of balancing creativity with compliance. Ethical marketing is not just a legal obligation, it’s a commitment to truthful, respectful and responsible communication. In this…

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Maximising Marketing Value: The Power of Our Retainer Packages

Establishing a consistent and effective marketing strategy is often the key to long-term success for a business. For SMEs seeking a reliable and flexible marketing partner, the retainer model presents a multitude of benefits. Let’s explore how a retainer model…

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Reaching Every Corner: Tailored Marketing Techniques for Schools of All Shapes and Sizes in Hertfordshire

Reaching your school’s audience is both a challenge and an opportunity. Schools must communicate with a wide range of stakeholders – from current and prospective students and their families to alumni, prospective staff and the wider local community. Let’s explore…

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Navigating Digital Marketing in 2024: Essential SEO, PPC and Social Media Tips for Hertfordshire Businesses

Somewhat unbelievably, we’re approaching the end of the first quarter of the 21st century, and the digital landscape continues to evolve at pace. It presents both challenges and opportunities for Hertfordshire companies but staying ahead in digital marketing is key…

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Riding the Digital Wave: Enhancing Your School’s Online Presence

Having a strong online presence is crucial for any school – for the majority of families, online research will be an important element of their search for the right school for their child. The online landscape is constantly evolving, making…

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From Concept to Completion: The Advantage of All-In-One Creative, Print and Digital Solutions

In today’s fast-paced business environment, a streamlined approach to marketing is more important than ever. For companies of all shapes and sizes, leveraging all-in-one solutions for creative, print and digital is not just convenient, it’s a strategic advantage. In this…

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