The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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The Evolution of SEO: Past, Present, and Future

Introduction Search Engine Optimisation (SEO) has dramatically transformed over the decades, evolving from simple keyword stuffing to becoming a complex and refined strategy that deeply integrates with a business’s digital footprint. In this blog, we delve into the journey of…

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Deciding on a Website Platform: Which is Better, WordPress or Squarespace?

Introduction When launching a new website, the choice of platform is crucial. Two of the most popular options are WordPress and Squarespace. Both platforms offer unique advantages, but they cater to different types of users with specific needs. In this…

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Crafting Your Palette: Top 10 Websites to Find the Perfect Colour Scheme for Designers

Introduction Choosing the right colours is pivotal in design, influencing not only aesthetics but also user perception and brand identity. Whether you’re a budding designer or a seasoned creative, having a toolkit for colour selection can greatly enhance your projects….

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Finding Your Type: Top AI Tools to Choose the Perfect Font

Introduction In the fast-paced world of digital design, selecting the right font can be the difference between creating a memorable brand and getting lost in the noise. With the help of artificial intelligence, designers and marketers can now find their…

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Emerging Digital Marketing Strategies in 2024

As digital landscapes continue to evolve at a breakneck pace, staying ahead in digital marketing has never been more crucial. The year 2024 promises new innovations and trends that marketers need to be aware of to stay competitive and relevant….

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Stay Ahead of the Curve: Top 10 Design Inspiration Websites to Fuel Your Creativity

Introduction At Datum, as an agency, we are committed to staying at the forefront of design innovation and trends. Our team continuously explores new ideas and sources of inspiration to ensure that our clients benefit from the most cutting-edge and…

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