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Essential WordPress Plugins for 2025: Boost SEO, Speed, and Security

Running a successful WordPress website means more than just a stunning design—it’s about functionality, performance, and security. With thousands of plugins available, finding the ones that truly make a difference can be overwhelming. That’s why we’ve compiled this list of…

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2025 Marketing Trends: How to Stay Ahead of the Curve

The marketing landscape is evolving faster than ever, with new technologies, consumer behaviours, and strategies emerging daily. As we step into 2025, businesses must embrace these changes to remain competitive. In this blog, we explore the top marketing trends for…

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Eco-Friendly, Personalised, and Digital: Christmas Card Options for Your Business

In an increasingly digital world, where communication is often reduced to emails and social media posts, sending Christmas cards remains a heartfelt and effective way for businesses to connect with clients. Whether physical or digital, a well-thought-out Christmas card can…

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The Ultimate Toolkit for Graphic Designers: Must-Have Resources

At Datum, our creative studio relies on a diverse range of tools and resources every day to produce exceptional designs. Whether you’re a seasoned professional or an aspiring designer, equipping yourself with a comprehensive graphic designers toolkit can make all…

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10 Ideas for Driving Traffic to Your Website Using Print Marketing

In a world dominated by digital marketing, it’s easy to overlook the potential of print. However, a strategic combination of print and digital tactics can significantly boost your website traffic. By leveraging print marketing’s unique, tangible qualities, you can bridge…

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Web Design 2025: Key Trends and Innovations Shaping the Digital Landscape

Introduction As technology evolves, so too does web design, offering new ways to captivate audiences and drive engagement. For businesses and educational institutions alike, staying ahead of these shifts is crucial to creating digital experiences that resonate. In this article,…

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SEO vs. SEM: Your Guide to Winning the Search Game

In the ever-competitive digital world, businesses are constantly vying for a top spot on search engines. When it comes to improving online visibility and driving traffic, Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) are key strategies. But what…

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The Best Free SEO Resources to Grow Your Online Presence Fast

In today’s digital landscape, having a strong online presence is more critical than ever. Yet, for many businesses, investing in paid SEO tools isn’t always feasible, especially when budgets are tight. The good news is there are several high-quality, free…

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AI in Design & Marketing: Transforming the Creative Landscape

Introduction Artificial Intelligence (AI) is revolutionising how businesses approach design and marketing. From automating laborious tasks to enhancing consumer engagement with predictive analytics, AI is a powerful tool. At Datum, we have embraced these innovations to deliver outstanding results while…

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10 Essential Marketing Tools to Be Black Friday Ready This Year

As Black Friday approaches, businesses of all sizes are gearing up to make the most of this shopping event. With the right marketing tools, you can stand out, attract more customers, and maximise sales. Here’s a look at 10 essential…

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Unwrap the Season: Christmas Marketing with Custom-Branded Gifts

The festive season is the perfect time to reconnect with customers, partners, and staff, while also boosting your brand visibility. Christmas marketing offers an excellent opportunity to strengthen relationships and leave a lasting impression on your audience. One of the…

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2025 Marketing Trends: AI, Personalisation, and the Phygital Revolution

As we approach 2025, the marketing landscape is evolving at an unprecedented pace. Brands need to adapt to these rapid changes to stay competitive and meet growing consumer expectations. In this blog, we’ll explore three key marketing trends that will…

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