The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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The Ultimate Toolkit for Graphic Designers: Must-Have Resources

At Datum, our creative studio relies on a diverse range of tools and resources every day to produce exceptional designs. Whether you’re a seasoned professional or an aspiring designer, equipping yourself with a comprehensive graphic designers toolkit can make all…

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10 Ideas for Driving Traffic to Your Website Using Print Marketing

In a world dominated by digital marketing, it’s easy to overlook the potential of print. However, a strategic combination of print and digital tactics can significantly boost your website traffic. By leveraging print marketing’s unique, tangible qualities, you can bridge…

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Web Design 2025: Key Trends and Innovations Shaping the Digital Landscape

Introduction As technology evolves, so too does web design, offering new ways to captivate audiences and drive engagement. For businesses and educational institutions alike, staying ahead of these shifts is crucial to creating digital experiences that resonate. In this article,…

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SEO vs. SEM: Your Guide to Winning the Search Game

In the ever-competitive digital world, businesses are constantly vying for a top spot on search engines. When it comes to improving online visibility and driving traffic, Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) are key strategies. But what…

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Future-Proof Your 2025 Marketing Budget with Datum’s Retainer Packages

Managing a marketing budget can be challenging, especially when unpredictable costs arise, new campaigns emerge, or unexpected creative needs develop. As we head into 2025, finding a cost-effective, reliable, and streamlined approach to marketing is critical for success. One of…

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Maximising Engagement with Bespoke Social Media Templates

In today’s fast-paced digital world, building a strong social media presence is essential for any business. High-quality, consistent content that reflects your brand’s identity can make the difference between just being seen and truly connecting with your target audience. This…

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