The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

    More Value, Less Stress: Flexible Marketing Support for a Fixed Monthly Fee

    Running a business is never short of challenges. Time, budget, and focus are constantly stretched. Most marketing agencies offer fixed packages for single services, like PPC or SEO. But what if you need a bit of everything – social media,…

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    Not Just a Pretty Face: Why Your Website Needs a Strategy to Convert

    Your website is more than an online brochure. It should be the hardest working member of your team – a 24/7 sales engine that not only looks good but actively drives business growth. At Datum, we believe that a successful…

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    Private vs. State School Marketing: Different Budgets, Same Pressures

    Introduction Across the UK, schools are facing a growing challenge: how to attract students, engage parents, and build a strong identity in an increasingly competitive education market. Whether a school is state-funded or independent, the pressures are remarkably similar –…

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    10 TikTok Creators Every Creative Should Follow in 2025

    In the fast-paced world of design, branding, and content creation, inspiration can often come from unexpected places. One platform leading the way in this creative evolution is TikTok. While often seen as a channel for dance trends and viral challenges,…

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    The Art of Sophistication: Designing for Champagne Bollinger’s 007 Launch

    When Champagne Bollinger approached us with the challenge of creating a visually striking campaign for their new 007 Special Cuvée Limited Edition, we knew we were stepping into a legacy of elegance and global prestige. As one of the world’s…

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    Where Elegance Meets Engineering: Capturing the Bollinger x Aston Martin Partnership

    When two icons unite, the story becomes more than the sum of its parts. In September 2025, Champagne Bollinger and Aston Martin announced a new global partnership – a rare union of luxury, precision engineering, and heritage. Datum was honoured…

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