The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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Play On: Rebranding and Web Design for Blue Flag Visual

In the fast-moving world of video content, having a strong brand and digital presence is non-negotiable. Blue Flag Visual, a fast-growing video production agency based next door to us in Sopers House, Cuffley, understands this better than most. Known for…

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Automate the Everyday: How ChatGPTs Free You to Focus on Growth

In today’s fast-paced digital landscape, businesses across every sector are battling with one common challenge: time. Too often, teams are tied up with repetitive administrative tasks, basic enquiries, and content generation, leaving little room for strategic thinking or innovation. But…

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Local SEO Explained: Boost Your Hertfordshire Business Visibility Online

In an increasingly competitive digital landscape, local visibility can make all the difference to your business. Whether you’re a café in St Albans, a solicitor in Watford, or a tradesperson in Hitchin, how well your business performs in local search…

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Trust, Traffic & Google Rankings: The Power of Quality Backlinks

In the ever-evolving world of digital marketing, backlinks remain one of the most powerful tools in a brand’s SEO arsenal. Often underestimated or misunderstood, a robust backlink profile can significantly improve your website’s visibility, build trust with search engines, and…

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Local Marketing Smarts: How SEO and PPC Deliver Results for Hertfordshire SMEs

In today’s competitive landscape, small and medium-sized enterprises (SMEs) across Hertfordshire are constantly seeking new ways to boost visibility, attract customers, and drive growth. Two of the most powerful digital marketing tools available to local businesses are Search Engine Optimisation…

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Top Event Print Trends for 2025

As the events industry roars back to life, brands and organisers are seizing the opportunity to make bold, creative statements through print. At Datum, we’ve seen a sharp rise in demand for innovative event print solutions that not only capture…

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