The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

    Video, Managed: How Datum Delivers High-End Film Projects at Any Scale

    Video has become one of the most effective ways for organisations to communicate clearly, emotionally and at pace. From brand storytelling and product launches to explainers and social content, video now sits alongside design, print and digital as a core…

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    Building Community Through Print: Creating Sópers Circle for Sópers House

    A brand-led print project designed to connect people, not just pages In a world dominated by digital touchpoints, meaningful community is becoming harder to create and even harder to sustain. At Sópers House, community is not a by-product of the…

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    AI Marketing in Hertfordshire: Using Artificial Intelligence as a Growth Tool, Not a Replacement

    Marketing is changing fast. Artificial intelligence is now part of everyday business conversations, from content creation and search optimisation to advertising and analytics. For many Hertfordshire businesses, the question is no longer whether AI will impact marketing, but how to…

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    Designing a Centrepiece Fit for a 25th Anniversary: Bollinger at the Wodehouse Prize

    In December 2025, the Bollinger Everyman Wodehouse Prize for Comic Fiction reached a major milestone, celebrating 25 years of championing the funniest novels published in the UK. To mark the occasion, Champagne Bollinger, long-standing sponsor of the prize, hosted a…

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    Designing Discovery: Creating a VIP Meet & Greet Experience for Hertfordshire Zoo

    Working with local organisations always brings something extra to a project, but our recent collaboration with Hertfordshire Zoo was particularly special. Not just because the zoo is a short distance from our offices in Cuffley, but because it is a…

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    Setting the Stage for 007: Inside Bollinger’s London Launch Event

    Champagne Bollinger’s partnership with James Bond is one of the most iconic brand relationships in luxury marketing. When the new Special Cuvée 007 Limited Edition was announced, it needed a launch event worthy of the Bond name – cinematic, elevated,…

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