Blog Blogs
Tips, how-to-guides, digital marketing hacks and insights to help your business grow.
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Your Event Partner from Start to Finish: Inside Datum’s Print Project Management Model
Wed 9th Jul 2025
At Datum, we believe that successful event management is about more than just showing up on the day with a pop-up banner and a smile. It’s about strategy, preparation, flawless execution – and above all – making sure your brand…
Marketing Support in Hertfordshire Why Local Expertise Delivers Better Results
Sat 5th Jul 2025
Whether you’re a small startup in St Albans, a high-street retailer in Hitchin, or a growing business in Cuffley, choosing the right marketing support in Hertfordshire can transform how you connect with your customers. At Datum, we work with a…
Design, Print and Publish: The A–Z of Creating a School Magazine
Thu 3rd Jul 2025
Creating a school magazine is more than a term-end task or a student project – it’s a chance to celebrate community, showcase achievements, and build school spirit. Whether you’re highlighting academic milestones, sharing student stories or presenting creative writing and…
How Often Should Schools Refresh Websites to Align with Academic Cycles
Wed 2nd Jul 2025
Maintaining a compelling, up-to-date school website is no longer optional. It’s a vital tool for communication, engagement, and reputation management in both the independent and state sectors. Yet one question remains consistent across education clients: how often should a school…
Minimalist vs. Maximalist Design Which Style Fits Your Brand
Mon 30th Jun 2025
In the fast-evolving world of branding and design, the aesthetic choices you make say a great deal about your business. Among the most prominent creative debates today is the question of minimalist branding vs maximalist branding. Which style better serves…
The Role of Brand Guidelines (And Why Your Business Needs Them)
Sun 29th Jun 2025
In today’s fast-paced and highly competitive market, consistency is more than a luxury—it’s a necessity. From your website to your social media channels, and from your email signatures to printed marketing materials, every touchpoint is an opportunity to reinforce who…
Print Marketing Is Not Dead Why It Still Delivers in a Digital World
Thu 26th Jun 2025
In today’s fast-paced digital world, it’s easy to overlook traditional channels like print. But here’s the truth: print marketing is not only alive—it’s thriving. At Datum, our 30+ years of experience in creative and print solutions have taught us one…
How to Measure the ROI of Print Advertising
Tue 24th Jun 2025
Introduction Print advertising has long been a cornerstone of effective marketing – from leaflets and flyers to brochures and direct mail. But in a digital-first world, clients often ask, “Can we actually measure the ROI of print advertising?” The answer…
Eco-Friendly Printing: How to Make Sustainable Design Choices
Mon 16th Jun 2025
In today’s increasingly climate-conscious world, sustainable print design is no longer a niche concept—it’s a necessity. At Datum, we believe that great design should not come at the expense of the planet. From material selection to production methods, there are…
Backing Bold Ideas: How Datum Is Scaling Creative Growth with Investec
Sun 15th Jun 2025
We’re pleased to share that Datum has been featured in a recent Investec case study, spotlighting the financial partnership supporting our continued growth. As a full-service creative agency, we’re taking on larger-scale work for leading brands, which means the demands…
10 Digital Marketing Trends Shaping Smarter Brands in 2025
Sat 7th Jun 2025
The digital marketing landscape is evolving at breakneck speed. In 2025, staying relevant means more than just having a website or running occasional ads. It’s about strategically adopting the latest innovations to enhance customer experience, streamline workflows, and drive measurable…
Play On: Rebranding and Web Design for Blue Flag Visual
Mon 2nd Jun 2025
In the fast-moving world of video content, having a strong brand and digital presence is non-negotiable. Blue Flag Visual, a fast-growing video production agency based next door to us in Sopers House, Cuffley, understands this better than most. Known for…