Managing a marketing budget can be challenging, especially when unpredictable costs arise, new campaigns emerge, or unexpected creative needs develop. As we head into 2025, finding a cost-effective, reliable, and streamlined approach to marketing is critical for success. One of…
In today’s fast-paced digital world, building a strong social media presence is essential for any business. High-quality, consistent content that reflects your brand’s identity can make the difference between just being seen and truly connecting with your target audience. This…
In today’s digital landscape, having a strong online presence is more critical than ever. Yet, for many businesses, investing in paid SEO tools isn’t always feasible, especially when budgets are tight. The good news is there are several high-quality, free…
Introduction Artificial Intelligence (AI) is revolutionising how businesses approach design and marketing. From automating laborious tasks to enhancing consumer engagement with predictive analytics, AI is a powerful tool. At Datum, we have embraced these innovations to deliver outstanding results while…
Introduction: Celebrating British Independent Film The British Independent Film Awards (BIFA) have become a hallmark event, celebrating the exceptional talent of independent filmmakers across the UK. This annual event attracts industry icons and film enthusiasts, all eager to recognise the…
As Black Friday approaches, businesses of all sizes are gearing up to make the most of this shopping event. With the right marketing tools, you can stand out, attract more customers, and maximise sales. Here’s a look at 10 essential…
The festive season is the perfect time to reconnect with customers, partners, and staff, while also boosting your brand visibility. Christmas marketing offers an excellent opportunity to strengthen relationships and leave a lasting impression on your audience. One of the…
As 2025 approaches, now is the perfect time to think ahead and lay the foundation for your marketing success. At Datum, we understand the importance of early planning and how pivotal it is to have the right strategy in place….
Since 2011, Datum has proudly held both ISO 9001 and ISO 14001 accreditations, a reflection of our unwavering commitment to delivering high-quality services while minimising our environmental impact. These international standards are more than just certifications—they form the foundation of…
In today’s digital-first world, understanding who your real online competitors are is critical to staying ahead. While traditional businesses focus on their direct competitors, the online world is far broader, with digital competitors often lurking where you least expect them….
The independent education sector in the UK is facing a significant potential challenge: the introduction of a 20% VAT on private schools. If and when implemented, this tax will have far-reaching consequences for independent schools, affecting tuition fees and, subsequently,…
In the heart of London’s Kightbridge, Harrods stands as a beacon of luxury retail, showcasing some of the world’s most prestigious brands. Among them, Leica Camera, renowned for its innovation in photography, entrusted Datum with designing a window display that…
