Blog Blogs
Tips, how-to-guides, digital marketing hacks and insights to help your business grow.
2025 Marketing Trends: AI, Personalisation, and the Phygital Revolution
Mon 7th Oct 2024
As we approach 2025, the marketing landscape is evolving at an unprecedented pace. Brands need to adapt to these rapid changes to stay competitive and meet growing consumer expectations. In this blog, we’ll explore three key marketing trends that will…
A Legendary Toast: Bollinger Celebrates 60 Years of James Bond
Thu 3rd Oct 2024
In celebration of 60 years since the release of Goldfinger, one of the most iconic films in the James Bond franchise, Champagne Bollinger has unveiled a limited-edition bottle, commemorating its longstanding relationship with the world’s most famous spy. The bond between the Bollinger and Fleming…
Master Google Search Console: Key Insights to Boost Your SEO
Mon 30th Sep 2024
In the world of digital marketing, Google Search Console (GSC) is one of the most powerful and free tools to optimise your website’s SEO. GSC provides invaluable data on your website’s performance, allowing you to understand how Google views your site, troubleshoot…
Google Fonts Trends: A Data-Driven Approach to Font Selection
Tue 24th Sep 2024
Introduction Typography plays a crucial role in shaping the visual identity of any brand, website, or marketing material. As trends in design evolve, so do the fonts that capture attention and deliver the right message. For designers and marketers, staying…
Traditional vs. NFC Business Cards: Why Going Digital Might Get You Lost in the Crowd
Wed 18th Sep 2024
In today’s fast-paced, technology-driven world, more people are choosing to replace their traditional business cards with sleek, modern NFC business cards. These cards can instantly transfer contact details to smartphones with a simple tap, offering a convenient and eco-friendly solution….
2025 Website Trends: 8 Signs You Need a New Website Now
Tue 17th Sep 2024
In the fast-paced digital landscape, staying up-to-date with the latest website trends is crucial for maintaining a competitive edge. As we head into 2025, technological advancements and changing user expectations mean that an outdated website could be costing you valuable…
Bubbly Brilliance: Elevating Retail Spaces with Champagne Bollinger
Wed 11th Sep 2024
For over 10 years, we at Datum have had the privilege of working with Champagne Bollinger, an iconic brand synonymous with luxury, tradition, and exceptional craftsmanship. From prestigious product launches to unforgettable PR events at places like Royal Ascot, The…
Creative Print Marketing Ideas for 2025: How to Stand Out in a Digital World
Tue 10th Sep 2024
In an age where digital marketing dominates, print marketing still holds significant power to captivate and engage. As we look ahead to 2025, innovative print strategies can help your business stand out, creating a unique impact that digital cannot always…
Why Hiring a Company with Expert Digital Designers Boosts Your Brand’s Online Presence
Thu 5th Sep 2024
In today’s digital-first world, having a strong online presence is no longer optional—it’s essential. Companies, whether commercial businesses or educational institutions, need to establish a digital footprint that not only attracts attention but also keeps their audience engaged. This is…
Elevating the Sports Experience: Our Design and Print Collaboration with St Albans School
Wed 4th Sep 2024
Introduction: Modernising Tradition Through Design We embarked on an exciting project with St Albans School, a prestigious institution with a rich history and a strong sporting tradition. The task? To breathe new life into the dated facilities at The Woollam…
Top Graphic Design Trends to Watch in 2025
Tue 3rd Sep 2024
As we approach 2025, the world of graphic design is set to undergo significant transformations. With technology continuously evolving and consumer preferences shifting, it’s crucial for brands to stay ahead of the curve. This blog delves into the top graphic…
Mastering Print Perfection: A Guide to Paper Stocks and Finishes
Fri 30th Aug 2024
Introduction In the world of print, the choices you make for your paper stock and finishes can significantly impact the final product. Whether you’re creating business cards, brochures, or event materials, the right combination of paper and finish can elevate…