Blog Blogs

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

    Handover Without Headaches: Migrating Your Website to a Proper Support Team

    When you rely on a single developer who is over-stretched or unresponsive, even simple updates can stall. Pages stay out of date. Campaigns go live late. Worse, you might be ghosted entirely. If this sounds familiar, it is time to…

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    The Power of Instagram: 20 Surprising Facts + How Datum Helps Brands Stand Out

    Instagram remains one of the most powerful social platforms for brands. But beneath the surface, there are plenty of surprising facts, shifting trends and hidden opportunities. In this article, we’ll share 20 insights you may not know – then explain…

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    Why E-E-A-T Matters More Than Ever for Your Website in 2025

    In the ever-evolving world of search engine optimisation (SEO), one principle has become more vital than ever: E-E-A-T. If your business or school is investing in online visibility in 2025, understanding and implementing E-E-A-T is no longer optional – it’s…

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    More Value, Less Stress: Flexible Marketing Support for a Fixed Monthly Fee

    Running a business is never short of challenges. Time, budget, and focus are constantly stretched. Most marketing agencies offer fixed packages for single services, like PPC or SEO. But what if you need a bit of everything – social media,…

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    Not Just a Pretty Face: Why Your Website Needs a Strategy to Convert

    Your website is more than an online brochure. It should be the hardest working member of your team – a 24/7 sales engine that not only looks good but actively drives business growth. At Datum, we believe that a successful…

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    Private vs. State School Marketing: Different Budgets, Same Pressures

    Introduction Across the UK, schools are facing a growing challenge: how to attract students, engage parents, and build a strong identity in an increasingly competitive education market. Whether a school is state-funded or independent, the pressures are remarkably similar –…

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    10 TikTok Creators Every Creative Should Follow in 2025

    In the fast-paced world of design, branding, and content creation, inspiration can often come from unexpected places. One platform leading the way in this creative evolution is TikTok. While often seen as a channel for dance trends and viral challenges,…

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    The Art of Sophistication: Designing for Champagne Bollinger’s 007 Launch

    When Champagne Bollinger approached us with the challenge of creating a visually striking campaign for their new 007 Special Cuvée Limited Edition, we knew we were stepping into a legacy of elegance and global prestige. As one of the world’s…

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    Where Elegance Meets Engineering: Capturing the Bollinger x Aston Martin Partnership

    When two icons unite, the story becomes more than the sum of its parts. In September 2025, Champagne Bollinger and Aston Martin announced a new global partnership – a rare union of luxury, precision engineering, and heritage. Datum was honoured…

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    Why a Local Full Service Agency in Hertfordshire Beats Multiple Suppliers

    In today’s fast-paced business world, the ability to get everything you need in one place is more than just convenient — it’s efficient, consistent, and often more cost-effective. That’s exactly what you get when you partner with a full service…

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    Beyond the Bottle: Building Brand Impact with Events, Video, and Retail Design

    For beverage brands, standing out in a crowded marketplace requires more than just a beautiful bottle. It’s about creating memorable brand experiences – the kind that spark conversations, build loyalty, and ultimately drive sales. At Datum, we specialise in bringing…

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    35 Years of Print Expertise, Zero Hassle: The Real Value of Working with Datum

    When it comes to print, experience matters. Over the last 35 years, Datum has refined its approach to print management to deliver unmatched value for clients across the commercial and education sectors. Whether you’re ordering one banner or managing complex…

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