In the digital age, data-driven decisions are the backbone of any successful marketing strategy. For businesses, understanding how users interact with their websites and how search engines view their content is crucial. This is where tools like Google Search Console…
In today’s world, sustainability is more than just a buzzword—it’s a necessity. With growing concerns about environmental impact, companies across various industries are seeking ways to reduce their carbon footprint and contribute to a more sustainable future. One area where…
How AI is Transforming Marketing Artificial Intelligence (AI) has revolutionised the marketing landscape, offering innovative solutions to complex challenges. At Datum, we leverage AI daily to enhance our creative, print, and digital marketing strategies, ensuring our clients achieve their goals…
In the crowded digital landscape, capturing your audience’s attention can feel like an uphill battle. With countless brands vying for the same eyes, creating content that truly captivates your audience is paramount. But how do you ensure your content stands…
In the fast-paced world of marketing, capturing your audience’s attention is more challenging than ever. With the average consumer exposed to thousands of ads daily, standing out requires creativity and innovation. One powerful tool that has revolutionised the marketing landscape…
In the dynamic world of marketing, staying updated with the latest terms and concepts is crucial for success. Whether you’re a seasoned professional or just starting out, understanding marketing jargon can help you craft more effective strategies and communicate more…
In today’s digital landscape, data analytics has become a cornerstone of successful marketing strategies. By harnessing the power of data, businesses can make informed decisions, personalise customer experiences, and ultimately drive better results. This blog will explore how data analytics…
In today’s competitive market, establishing a strong brand identity is more crucial than ever. Brand guidelines play a vital role in ensuring that your brand remains consistent, recognisable, and professional across all platforms and materials. This blog will explore the…
The world of graphic design is ever-evolving, with new tools and technologies constantly emerging to push the boundaries of creativity. One of the most exciting advancements in recent years is the integration of artificial intelligence (AI) into 3D design. AI…
Are you looking to elevate your business’s online visibility? Now is the ideal time to start using Google Ads, thanks to an exciting new sign-up offer. For a limited period, new customers can receive up to £1,200 in ad credits,…
In today’s digital landscape, having a well-designed website is only half the battle. To truly succeed, you need to drive traffic and engage visitors effectively. The good news is, there are plenty of ways to promote your website without spending…
At Datum, a leading design agency in Hertfordshire, we believe in the power of partnerships. Our mission is to empower local businesses through creative, print, and digital solutions tailored to their unique needs. By fostering long-term relationships, we help businesses…
