The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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Your Local Creative Agency in Hertfordshire One Team, Endless Possibilities

At Datum, we believe in the power of collaboration, creativity, and community. Based in the heart of Hertfordshire, our full-service creative agency partners with local businesses to bring brands to life across Creative, Print and Digital services. We’re not just…

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SEO Simplified Separating Fact from Fiction for Better Rankings

In a world awash with conflicting digital advice, search engine optimisation (SEO) remains one of the most misunderstood – yet crucial – aspects of online success. For many schools and commercial organisations, SEO can feel like a maze of ever-changing…

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Professional Printing Services for Independent Schools UK – Elevating Communication and Identity

In the competitive landscape of independent education, a school’s brand, communication, and professionalism are integral to maintaining strong relationships with parents, attracting prospective families, and standing out from the crowd. At Datum, we understand that independent schools need more than…

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Event Season is Coming Are Your Print and Stand Assets Ready

As summer approaches and autumn trade shows loom, businesses and schools alike start gearing up for one of the busiest stretches of the calendar year: event season. Whether you’re preparing for an industry exhibition, a corporate conference, or an education…

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The Importance of School Magazines More Than Just Pages

School magazines are often seen as an optional extra, a nice-to-have project that surfaces once a year—if time and resources allow. However, their impact goes far beyond the printed page. The importance of school magazines lies not just in what…

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PPC, SEO & ChatGPT: The New Digital Trinity for Smarter Marketing

In today’s fast-evolving digital world, the way people search for products and services is changing rapidly. Gone are the days when a quick Google search was the only route to discovering businesses online. Now, AI-powered platforms like ChatGPT are emerging…

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