The Datum Marketing Blog

Tips, how-to-guides, digital marketing hacks and insights to help your business grow.

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Mastering Print Perfection: A Guide to Paper Stocks and Finishes

Introduction In the world of print, the choices you make for your paper stock and finishes can significantly impact the final product. Whether you’re creating business cards, brochures, or event materials, the right combination of paper and finish can elevate…

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Effective Tactics to Increase Your Website’s Conversion Rate

In today’s competitive digital landscape, having a beautifully designed website is just the first step. The real challenge lies in turning the visitors to your site into loyal customers. This process, known as conversion rate optimisation (CRO), is vital for…

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10 AI Tools to Spark Your Creative Inspiration

In today’s fast-paced digital world, staying creatively inspired can be challenging. Whether you’re a designer, artist, marketer, or content creator, maintaining a steady flow of fresh ideas is crucial to staying ahead of the competition. Fortunately, the rise of artificial…

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The Power of a School Prospectus: Why Every School Needs One

In the competitive landscape of education, standing out as a school of choice is more important than ever. A well-designed school prospectus is a powerful tool that can set your institution apart, providing parents and prospective students with an in-depth…

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Digital Marketing Made Simple: A Step-by-Step Guide for Beginners

In today’s digital-first world, having a strong online presence is crucial for any business, whether you’re a small local shop or a large corporation. Digital marketing can seem daunting, especially if you’re just getting started, but it doesn’t have to…

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Elevate Your Brand: The Impact of a Well-Designed Brochure

Introduction In today’s digital age, where online marketing strategies often dominate, the power of a well-designed brochure should not be underestimated. A professionally crafted brochure serves as a tangible representation of your brand, offering a unique opportunity to engage with…

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